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How to Start an Invitation Business on Etsy

Are you interested in starting an invitation business on Etsy? Look no further! Etsy is the perfect platform to showcase your handmade, beautifully designed invitations. In this article, we will guide you through everything you...

Are you interested in starting an invitation business on Etsy? Look no further! Etsy is the perfect platform to showcase your handmade, beautifully designed invitations. In this article, we will guide you through everything you need to know, from picking the best invitations to sell, to creating and pricing your products, and even promoting your business.

Tips for Picking the Best Invitations to Sell

Before you start your invitation business on Etsy, it's important to have an idea of what people are looking for. Spend some time on Etsy and search for different types of invitations. Take note of the top listings and the kinds of invites that people are interested in. You can also use keyword tools, like Sale Samurai, to find the most popular and competitive invitation categories.

What are the Bestselling Invitations on Etsy?

To give you a head start on your research, here is a list of the top-selling invitations on Etsy this year:

  1. Wedding Invitation
  2. Birthday Invitation
  3. Baptism Invitation
  4. Quinceanera Invitation
  5. 1st Birthday Invitation
  6. Bridal Shower Invitation
  7. Bachelorette Invitation
  8. Virtual Baby Shower
  9. Priesthood and Temple Preview
  10. Brunch Invitation

Choose to focus on one specific category or create an Etsy store that caters to all kinds of parties and events. The possibilities are endless!

How to Create Invitations for Your Etsy Business

When it comes to creating invitations, you have the option to sell digital products or physical paper products. Digital products involve creating the invitation on your computer and selling the PDF or JPEG download, while physical products require designing, creating, and selling the actual printed invitations.

For digital invitations, you can use editing software like Canva, Adobe Illustrator, Photoshop, or Affinity Publisher. These tools allow you to create beautiful templates and designs to sell on Etsy. If you prefer to sell physical paper products, you'll need to print them out and consider factors such as customization, shipping, and handling costs.

Where to Find Graphics and Fonts for Your Invitations

To make your invitations stand out, it's crucial to have commercial-use graphics and fonts. Avoid using copyrighted or trademarked materials. Here are some recommended sources for graphics and fonts:

  • The Hungry Jpeg: Offers affordable bundles of graphics, fonts, and illustrations.
  • Creative Fabrica: Provides great font and graphics bundles, including watercolor clipart.
  • Creative Market: Another excellent marketplace for fonts and graphics.
  • Procreate App: Ideal for designing your own graphics on iPad.
  • Canva: Offers free clipart and fonts for commercial use, as long as they are altered.

Listing Your Invitations on Etsy

Once you've created your invitations, it's time to list them on Etsy. If you don't have an Etsy account yet, create one and set up your shop. When creating your listings, use high-resolution, colorful photos, and write accurate titles and descriptions. Pricing your invitations requires considering Etsy's fees, packaging supplies, and printing costs. Research similar listings on Etsy to determine a competitive price range for your products.

How to Promote Your Etsy Invitation Business

To attract customers to your Etsy shop, consider implementing marketing strategies such as seasonal sales and special offers. Promote your business on social media platforms like Facebook, Twitter, and Instagram. Make valuable connections with wedding planners and event professionals who can refer clients to you. Networking and word-of-mouth can significantly contribute to the success of your invitation business.

Other Paper and Digital Products to Sell on Etsy

Don't limit yourself to just invitations! Etsy offers opportunities to sell various digital downloads. Consider expanding your product range with items such as embroidery fonts, printable wall art, coloring sheets, and more. For more ideas, check out our article on the "51 Best Selling Printables on Etsy."

Final Thoughts

Starting an invitation business on Etsy can be a fulfilling and profitable venture. Remember to stay updated on industry trends, have the right supplies and equipment, and maintain a positive mindset throughout the process. With dedication and the right products, you'll see your Etsy shop thrive.

If you're ready to embark on this creative journey, download our free "Starting an Etsy Shop Checklist" for step-by-step guidance. Good luck with your invitation business on Etsy!

Etsy invitation business guide

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